How to Start a Mumuso Franchise in the Philippines

The Korean influence in the Philippines is still going strong up to this time.  From food to entertainment to fashion, the entire country is swept by its fascinating and wonderful taste in art, music and culture.  To the Generation Y and Z of this lifetime, anything Korean is well-approved.  Thus, a Korean inspired store is surely a gift to these generation of young adults and interestingly even to the not so young as well.  The Mumuso store then is one big perfect fit to the community. If you want to indulge in the Korean fever, Mumuso store is the way to go.  For more franchising information on Mumuso, check out the information below.

Mumuso Franchise Details:

  • Interested franchisees are required to pay franchise fees and warranties

(For further information, please call 400-000-7311)

  • The franchise fee of a single store is 100,000 yuan or approximately P740,000.00
    (this is a one-time payment and with no renewal fee)
  • Goods/Product margin is paid according to the shop’s area

(this will be also returned upon shop closure)

  • Profit distribution policy: 40% of daily turnover. This means payment to franchisor is given the next day
  • Shop rent, electricity, labor, industrial and commercial taxes, and other daily operating expenses shall be paid by the franchisees.
  • The shop will be uniformly designed and decorated by its Engineering Department. The unified image decoration is done by the company decoration team.  However, the container shelves are provided by the company at the expense of the franchisee.

Mumuso Franchising Steps:

Based on the Mumuso website, below are the guidelines of starting up a Mumuso franchise

  1. Interested franchisees initially submit the “Letter of Intention” addressed to Hibiscus Living.
  2. A communication between the merchant’s department and the franchisee is done to confirm cooperation and intention.
  3. An investigation of the applicant shall be done by the company’s investment  promotion department.
  4. An evaluation of the location will also be done through site verification .
  5. The franchisee and the company will formally sign the franchise contract and all payment shall be made.
  6. The “Start-up Guidance Manual” is given to the franchisee.
  7. Support is given during the opening of the store
  8. Continuous coaching shall be given until the franchisee can handle the store on their  own.
  9. Ongoing support in securing business license and other related documents shall also be given.

Mumuso Store Location Criteria:

Store traffic in the area should be more than 300,000 people annually. Preferable locations are:

  • Department Store
  • Shopping Mall
  • Commercial Street/s
  • Near entrance and exit of subway stations
  • Tourist Area
  • Middle School and University,
  • Areas with relatively concentrated traffic

The optimum operating area of the store should be 150 square meters.

Mumuso Franchise Inclusion:

  •  Provide assistance to shop decoration and design using high quality decoration materials with a team of professional designers.
  • Provide support during the store opening.
  • Assistance in the organization and arrangement of the shop.

Other Contact Information:

For more information about Mumuso, check out the details below:

MUMUSO (Shanghai) Co., LTD

Hotline:+86 21 61517511*8028

Website:http://www.mumuso.com

Global headquarters: 7F, No.1768, Yishan Road, Minhang District, Shanghai, China

Join us (China):infocn@mumuso.com

Join us (International):info@mumuso.com / overseas@mumuso.com

Lastly, below are the identified Pros and Cons of having a Mumuso franchise for your reference:

Pros

  • The brand has garnered the Innovation Model Award of OCJ
  • Organized standard operating system
  • Efficient and effective management system
  • High quality goods and products

Cons

  • Huge capital investment
  • Location challenge for local franchisees
  • Presence of a lot of Korean stores in the market

 

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